A senior second opinion before you commit
Architecture reviews, technical due diligence, and a roadmap you can take to your board — so the expensive call gets pressure-tested while it's still a decision, not a system you have to unwind.
Book an Intro CallThe most expensive mistakes are the ones you build
You're about to commit budget, lock in an architecture, acquire a codebase, or stake a fundraise on a technical bet — and there's no senior, disinterested engineer in the room to tell you where it breaks. Get it wrong and you find out in production, six months and a rewrite later. A few hours with someone who's built at scale is the cheapest insurance you'll buy.
What you get
Architecture reviews
A senior read on your system before you scale it — where it bends, where it breaks, and what to fix first. You leave knowing exactly what to do next and why.
Technical due diligence
For investors and acquirers: an honest assessment of what you're actually buying, from code quality to scaling risk to the team behind it.
A roadmap you can defend
Sequenced, costed, and board-ready — the plan you can put in front of your team and your investors with confidence.
Founder in the room
You work directly with Ali — early engineer at Cylance, then systems at iHerb and January AI serving millions — not a junior analyst running a checklist.
How DrawPillows fixed a 45-second checkout in 3 days, right before its Good Morning America launch
45s → <2s
checkout load time, even with multiple images
3 days
to fix it before a Good Morning America launch
1
embedded engineer, plus performance consulting
Common questions
What does a consulting engagement look like?
It's scoped to the decision in front of you — a one-off architecture review or due-diligence engagement, or an ongoing advisory retainer. We agree on the question, the deliverable, and the timeline up front.
How fast can you start?
Consulting engagements can often start within days.
What does it cost?
Technical consulting is $150/hour. Architecture reviews and technical due diligence start at $2,000, and advisory retainers start at $2,000/month. We scope to the decision, not the clock.
Other ways we help
Embedded Engineering
The caliber of engineer most teams take six months to hire, working in your stack and your standups in about two weeks — and accountable for the roadmap, not just the tickets.
Learn more →Custom Software
We scope, design, build, and ship your web or mobile product and own the whole thing from first call to launch — so you get a product that's live and yours, not a backlog to maintain.
Learn more →Have a big technical call coming up?
Book a 30-minute call with Ali to talk it through. If a short engagement will de-risk the decision, we'll scope it on the spot.
Book an Intro Call